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Visibility for local businesses

Your website brings you customers.
Klano makes sure of it.

Klano checks your website, writes articles in your tone of voice, and fixes technical issues with one click. So people in your area find you: on Google and in AI answers.

Check in 60 secondsPay at startcancel monthly

How it works

Klano dashboard: overview with website health, timeline and enquiries
3 articles waiting for youApproval is one click
14

hours of writing you no longer do each month

at 6 articles on autopilot

2.5×

faster to visibility than the industry average
median across Klano articles vs. industry data

30

minutes from topic to a finished article draft
including research, image and quality check

0

lines of SEO jargon you have to learn
set up in under 2 minutes

A real story

What Klano changed for one law firm.

We write our client articles ourselves. Klano takes over the part we never managed to get done at the desk — and it still sounds like us.
W

Kanzlei Wolf-Arnold

Family law · Neuss, Germany

0 h

saved per article

0 weeks

to the first enquiries from search

0

swapped links in the profile

Built for people with a real business

Law firmsTrade businessesPractices & therapistsTax advisorsLocal agenciesCoworking & studios
How we work

Three steps. No onboarding marathon.

STEP 01

Sign up, connect your website

Two minutes. WordPress, Webflow, Ghost, Shopify or webhook — you choose.

STEP 02

We read what you do

And suggest topics real people search for. You decide what goes out.

STEP 03

You become visible

In Google, in ChatGPT, in Perplexity. We show you where — in plain language, not in DR scores.

Features

A colleague for visibility.
For the price of two trips to the cinema a week.

Writes like you, not like an AI

Klano learns your tone of voice from your website and from every approval. Formal address, factual, no marketing-speak? Remembered, for every future article.

Learned from 6 approvals: clients addressed formally, tone matter-of-fact.

Klano learns tone of voice: rules from approvals, e.g. formal address and factual tone

Let it handle fixes, with a preview

Duplicate titles, missing schema, blocked pages: Klano shows you exactly what will change before it happens. One click, applied, reversible anytime. The previous version stays intact.

No access to your web developer needed.

One-click fix with before/after preview for a meta title

You see what's working

Enquiries through your website, by month and by page. Klano shows you which share of that traces back to its own articles, and re-measures every action.

Tracked: forms, call clicks, WhatsApp.

Results in Klano: enquiries per month, share attributable to Klano articles
Autopilot

Your visibility keeps working,
while you work.

You set once how many articles should appear each month and what Klano may do without asking. After that, Klano researches, writes and fixes issues in the background — and only brings you what actually needs a decision.

You set the leash. From "show me everything" to "handle small technical fixes yourself".

Klano knows about your time off. While you're away, nothing gets published that someone would need to answer for.

One report instead of ten emails. Monday 8am: what happened, what's waiting, what worked.

Try Autopilot
This week on Autopilotrunning
Mon 08:00Researched 3 topicsfrom season + competitors
Tue 11:20Wrote article "Divorce without a lawyer"waiting on you
Wed 09:05Added FAQ schema to 6 pagesmeasuring impact
Thu 14:40Fixed duplicate titles on 4 pagesreversible
Fri 08:00Re-measuring "title optimisation" after 7 days

A sample week from the Autopilot log. Every line is traceable in the dashboard and can be undone individually.

What it looks like

An article you'd actually sign your name to.

Every article comes with a Google preview, sources and a quality check before you approve it. Just like this one.

From the website analysis: content gap in family law

Divorce without a lawyer — possible in Neuss?

1,240 words~6 min read4 internal linksFAQ included
Divorce without a lawyer in Neuss: what's possible — and what isn'twolf-arnold.de › guide › divorce-without-a-lawyer

This is how the listing looks on Google.

Many clients ask whether a divorce is possible without legal representation. The short answer: in Germany, family courts require legal representation — at least for the person filing …

Preview shortened · from Klano's approval view

Quality check

87von 100
  • Title length fits Google
  • Structure: 6 subheadings
  • Length above SERP average
  • Every number has a source

Nothing goes live without your approval. Every change can be undone.

Competitor watch

See who's ahead of you — and why.

Klano compares publicly available data: content, load time, structure and who ranks on page 1 for your search terms. The gaps become your next topics.

Watched, same measurement

Visibility score from technical health, content and ranking position.

kanzlei-brandt.de86
rae-neuss.de79
wolf-arnold.de(du)74
familienrecht-nrw.de61

Sample data. In the dashboard, every row links to the reasons for the gap.

Gaps Klano found

Topics competitors rank for that you don't have.

Calculating child support Neuss2 of 3 rank
Custody after separationall 3 rank
Initial consultation cost1 of 3 ranks

Not a spy tool: only data anyone can see online.

AI visibility

When ChatGPT recommends a business — are you the one it names?

More and more customers no longer ask Google, they ask an AI. It recommends specific businesses — and favours websites that answer questions clearly and with structure.

Klano shows you where you're ahead on Google but the AI still skips you — and makes exactly those pages citable: with FAQ schema, clear answers and clean structure.

Why now: AI answers are shaped by today's search results. Whoever is visible today gets cited tomorrow.

AI visibility in Klano: topics where Google ranks you well but AI still skips you
What you won't get from us

Others promise noise. We deliver visibility.

Typical AI SEO tools

  • 30 articles a month, fully automated
  • One toggle and backlinks start flowing
  • 4,500-word content at AI velocity
  • DR +19 in 90 days, guaranteed

With Klano

  • Fewer texts, editorially crafted, in your language
  • No link networks — Google calls those link schemes
  • Length fits the topic, not a word quota
  • Real Google index status, no DR vanity curves
Compared

Do it yourself, an agency — or Klano.

Three paths to more visibility. What they cost you, and what you get.

Do it yourself

€0 — but 10 to 15 hours a month

  • Research, writing and technical fixes all land on you — usually at night.
  • After two good months it fades out, because the day job takes over.
  • You simply won't spot technical issues without a tool for it.
  • Whether it worked stays a gut feeling.

KlanoRecommended

From €149 a month, cancel anytime

  • Topics come from Klano, you approve or decline — in minutes.
  • Keeps running on autopilot, even in a packed week.
  • Technical fixes with a preview, one click, reversible anytime.
  • The metric that matters is inquiries through your website, visible anytime.
Buy now

SEO agency

Typically €800 to €2,000 a month, often a 6–12 month contract

  • You supply the topics and expertise, or the content stays thin.
  • Approvals run through email threads and take days.
  • Reporting arrives monthly as a PDF and shows rankings, not inquiries.
  • Technical fixes go through your web developer, usually on a separate invoice.

Market prices based on offer comparisons for local service businesses. Not a comparison to solo consulting or campaign budgets.

0

impressions on a single post, 28 days

0 %

of posts visible on Google

0

swapped links in the profile

app.klano.io/sichtbarkeit
Klano visibility: pages on Google, website health over time, technical and content findings in plain language.

Works with your website.

No new website needed. Klano works with what you already have.

WordPress
Fully supported

Publishing and one-click fixes directly from Klano

Wix
Via connection

Publishing articles included

Webflow
Via connection

Publishing articles included

Shopify
Drafts

Finished drafts to take over — shop blogs included

Jimdo
Drafts

Finished drafts to take over

Squarespace
Drafts

Finished drafts to take over

Google Search Console
Data source

Real click and position data instead of estimates

Different system? Klano delivers finished drafts you paste in yourself in 2 minutes.

Also included.

No add-ons, no extra modules. It's all part of the tool.

Calendar & seasonality

Articles land on a publishing schedule — aware of holidays, school breaks and your own time off.

Tone that keeps learning

Every approval and every correction becomes a rule for all future articles.

Article import

Klano finds your existing content and factors it into planning and internal links.

Impact measured

Every action is checked again after 7 and 28 days — even when nothing came of it.

Monthly report as PDF

All results on one page, no SEO jargon. For you or your partners.

Team roles

You approve, your office or editorial team does the legwork. Cover for time off, too.

Honest pricing. Pay at start, cancel monthly.

Every plan includes the full feature set: website check, autopilot, hands-off fixes, AI visibility, competitor watch and enquiry tracking. The difference is volume.

Starter

149/ Monat

To get started with visibility

  • 10 articles a month
  • Website check and one-click fixes
  • Autopilot and enquiry tracking
  • Weekly report by email
Start with Starter

Cancel monthly · Articles stay yours

ProPopular

249/ Monat

For businesses that want to grow

  • New website included
  • 30 articles a month
  • Everything in Starter
  • Advanced AI visibility check
  • Competitor watch, 5 websites
Get visible with Pro

Cancel monthly · Articles stay yours

Business

349/ Monat

For multiple locations and large websites

  • 100 articles a month
  • Everything in Pro
  • Priority support
  • Team roles (owner / editorial)
Scale with Business

Cancel monthly · Articles stay yours

Cancel monthly, no minimum termSwitch plans anytimeArticles stay yours · Pay at startAll prices exclude VAT.

Answered quickly.

The questions that always come up in the first conversation.

Does anything go live without my approval?

No. Every article and every change to your website goes through a preview with your approval. In Autopilot you decide yourself what Klano may do without asking — the default is: nothing. Anything Klano changes can be undone with one click, because we keep the previous version.

Can people tell the texts come from an AI?

Klano learns tone of voice and perspective from your existing website and your feedback. Every article also goes through a quality check on structure, length and sources before it's even shown to you.

Does Google penalise AI-written text?

Google judges whether content helps people, not how it was produced. It becomes a problem with mass content lacking substance. That's why Klano writes on topics with real demand, works with your expertise, and puts every article up for approval instead of publishing blindly.

Who's liable if something is factually wrong?

You approve every article, so professional responsibility stays with you. That's exactly what the approval step is for. Klano attaches the sources used to every article so review goes quickly. For law firms and practices, we recommend having a qualified person handle approval.

Where does the competitor data come from?

Exclusively from publicly available sources: the websites themselves, their structure and load time, and the search results for your terms. Klano gets no access to anyone's analytics and doesn't share data about you with others.

Does this work with my website?

WordPress is fully supported, including one-click fixes. Webflow and Wix via connection. For every other system, Klano writes finished drafts you take over yourself.

Does Klano need access to my website?

Not for the free check — the public address is enough. For automatic publishing and one-click fixes, you connect your website via its own access credentials, which you can revoke anytime.

How fast will I see results?

Honest answer: visibility works over weeks, not overnight. Technical fixes often show measurable impact after 7 to 28 days, new articles typically after 2 to 8 weeks. Klano re-measures every action and shows you the result, even when there isn't one.

What happens if I cancel?

Your articles stay on your website and belong to you. Klano stops writing and measuring new ones. There's no minimum term — you cancel effective the end of the current month.

How is data protection handled?

We sign a data processing agreement with you under Article 28 GDPR. We process the publicly available content of your website plus any data you connect yourself, for example from Google Search Console.

How visible is your website?

Find out in 60 seconds. Free, no sign-up, with real findings instead of marketing numbers.

Pay at startCancel monthlySet up in under 2 minutes